Professional Diploma in Managing Director
Our comprehensive approach offers cross-disciplinary knowledge, practical tools, and key skills for success as a sports manager. Participants will gain expertise in both technical and administrative aspects, as well as develop leadership competencies for effective management in the sports sector. The program aims to develop future leaders in club management, sports federations, and other athletic organizations. We provide essential tools for planning and organization while focusing on crucial personal, social, and communication skills needed to meet the challenges of leadership roles in sports.
- Category: Sports Management
- Level: beginner
- Duration: 10 months
- Price: 1150 EUR
Official courses from Barça Innovation Hub, FC Barcelona's educational arm, with experts who have worked inside the club. Earn an accredited certificate issued by the hub, available across the Middle East and North Africa through Champions Hub, its official partner for the fifth year.
What you will learn
- Carry out the diverse responsibilities of a sports manager.
- Manage and guide teams in a professional setting, promoting unity and high performance.
- Gain familiarity with the professional football ecosystem, including how to interact with various stakeholders in the industry.
Course content
- Module 1: Functions of the Sports Manager
- Knowledge of the club, its identity, and its environment.
- Resource and budget management.
- Define the club model (Mission - Vision - Values) and Organizational Chart.
- Human Resource Management - 3 Basic Pillars of Sports Management (Selection of technical staff - Academy Director - Technical Secretary).
- Sports Law / Training Rights.
- Player Agents.
- Module 2: Organizational Structure & Planning in Sports Management
- Organizational Chart/Responsibilities of a Sports Management Department.
- Strategic Planning. Creation and operation of the technical secretariat.
- Analysis and Scouting - Player Profile / Succession Lines.
- Importance of data in the 21st century! (Databases-
- Module 3: Sports Manager Skills
- Leadership and Decision Making within a Sports Management Department.
- Process management and monitoring within a Sports Management Department.
- Psychology Applied to Sports Management.
- Analytical ability and data interpretation.
- Module 4: Communication & Relations
- Meeting planning - Internal and external communication within a Sports Management Department.
- Negotiation skills.
- Relations with external parties (agents - media).
- Marketing and new technologies.
- Module 5: Psychology of High-Performance Sports: Training & Competition
- Program Planning and Compliance. Characteristics and specifics. Sports assessment.
- Skill learning and repetitive practice. Exposure to competition conditions and specific competition preparation.
- Sports Pre-competition and Competition. Mental Keys Post-competition.
- Psychology of High-Performance Sports: Training & Competition.
- Module 6: Fundamentals of Scouting
- Introduction to Scouting.
- The Scout's Role and Responsibilities.
- Core Principles of Scouting.
- The Evolution of Scouting: Present and Future Perspectives.
- Module 7: Technology in Sports
- Why use technology in sports.
- Evaluating the importance of technology.
- Technology and decision-making in sports.
- How to maximize the value of technology in sports.
- Module 8: Injury Prevention
- Basic concepts in injury prevention.
- Prevention of the most common muscle injuries.
- Prevention of the most common lower limb joint injuries.
- Integrative reading.
- Module 9: Introduction to Sports Law
- Contractual principles.
- Resources.
- Supervisory bodies.
- Case studies.
- Module 10: Implementation and Technological Processes of Analysis
- Analysis department.
- Introduction to metric data analysis.
- Audiovisual processes.
- Introduction to tagging and event classification.